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Novo Nordisk

Client: Novo Nordisk

Industry: Pharmaceutical

Services: Rich Media Banner, Landing Page

Novo Nordisk needed a way to qualify leads for Type 2 diabetes patients for future communication. The rich media banner offered two premium gifts; a diabetes friendly cookbook and a blood sugar diary, in exchange for the users’ personal data. The use of rich media banners has proven to be better than standard flash banners as it encourages much more interaction. It certainly worked here.

 

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Banner Animation (contd.)